Social Media and Marketing Manager - Construction

About Our Client

Our client is a family owned general contractor located in Chicago. They are a fast growing company with ample room for career growth. If you have experience managing the marketing for a general contractor this could be a great opportunity to grow your career.

• Social Media Management:
• Develop and implement a comprehensive social media strategy to build brand awareness and drive engagement.
• Create, schedule, and publish content across platforms such as LinkedIn, Instagram, Facebook, and YouTube.
• Monitor and respond to social media interactions in a timely and professional manner.
• Analyze social media performance metrics and optimize strategies for better results.
• Content Creation:
• Design and produce compelling visual and written content, including photos, videos, blogs, and project highlights.
• Collaborate with project teams to showcase completed and ongoing construction projects.
• Ensure brand consistency across all marketing materials and communications.
• Marketing Campaigns:
• Plan and execute marketing campaigns to promote services, special projects, and community involvement.
• Develop email marketing campaigns to engage clients, partners, and stakeholders.
• Partner with sales teams to create targeted campaigns that drive lead generation.
• Brand Management:
• Maintain and enhance the company's website with updated content and SEO optimization.
• Develop marketing collateral such as brochures, presentations, and case studies.
• Establish the company as an industry thought leader through blogs, white papers, and other educational content.
• Event Coordination:
• Organize and promote participation in trade shows, community events, and networking opportunities.
• Develop materials and campaigns to support recruitment efforts and company culture.
• Market Research & Analytics:
• Conduct market research to identify trends, competitor strategies, and client needs.
• Use data to measure the effectiveness of campaigns and identify areas for improvement.
• Prepare regular reports on marketing performance and ROI for leadership review.
• Collaboration:
• Work closely with operations, sales, and project teams to align marketing strategies with business goals.
• Foster relationships with external vendors, agencies, and media outlets.

MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.

• Education:
• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Certifications in digital marketing, social media management, or SEO are a plus.
• Experience:
• 3+ years of experience in marketing, social media management, or a related field, preferably in construction, real estate, or similar industries.
• Demonstrated success in managing and growing social media channels.
• Skills:
• Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva).
• Strong knowledge of digital marketing tools and analytics platforms (e.g., Google Analytics, Hootsuite).
• Excellent storytelling, copywriting, and editing skills.
• Ability to manage multiple projects in a fast-paced environment.

• Competitive salary based on experience.
• Comprehensive benefits package, including health insurance, retirement plans, and professional development opportunities.