Senior Product Manager

Position Summary

As one of the world's leading dental instrument and product companies, we continue our commitment to advance dental performance by supporting these products with world-class service, education and peer communities.

The position is a mixture of downstream and upstream marketing with balanced focus on new product development and initiatives centered on marketing & sales strategies and execution.

Duties

• Work closely with the commercial team to increase product penetration & utilization through the development of tools and programs that provide a seamless approach to selling
• Collaboratively identify issues, opportunities and associated strategies within assigned product areas through frequent conversations and interactions with Customers, sales management, Regional Account Managers, and Clinical Education Managers.
• Drive, develop and deliver content used in sales meetings & training, national & regional conferences, events and webinars.
• Communicate with field Sales team to assure awareness of product changes, pricing changes, new sales tools, corrective measures, etc.

• Provide strong leadership to drive short and long-term product /procedural planning process within assigned areas to achieve corporate goals…
• Select, manage, and develop a team of highly skilled Product Managers and Associate Product Managers (when direct reports are involved).
• Win mind share with internal cross functional team members through a collaborative approach to identifying solutions based on data, building excitement and consensus specific to assigned product/procedural area to drive projects forward
• Cultivate and utilize industry relationships to support Instrumentation product category Voice of Customer research and NPD.
• Maintain cohesive Product Management approach to strategic issues across assigned product categories.

• Collaborate with sales and marketing leadership on the development/execution of action plans and new product launches including:Forecasting and financial planning/business case development
• Market potential/opportunity and target share by product line
• Needs based Customer segmentation
• Value proposition creation
• Competitive analysis
• Understanding of market pricing by product line
• Key issues and trends
• Strategies to support sales execution
• Product life cycle planning
• Drive planning and preparation for new product launches including forecasting, sales collateral, equipment evaluation requirements, pricing guidelines, and product training.
• Identify, establish and maintain productive relationships with Key Opinion Leaders (KOLs) and key customers in the dental community .
• Keep informed on current market trends and sales analysis to sharpen ability to plan, review, adjust and approve product/procedural plans, including the identification of future product development opportunities.
• Provide pricing strategy stewardship within assigned product categories.

• Provide strong leadership in all phases of the stage gate process
• Provide strong commercial and clinical voice of Customer supported recommendations for NPD based on qualitative and quantitative research.
• Support cross-functional new product development teams with market objectives when completing documentation, feasibility testing, and risk analysis for new products and line extensions.
• Drive planning and preparation for new product launches including forecasting, sales collateral, equipment evaluation requirements, pricing guidelines, and product training.
• Review industry publications and practices to ensure products meet Customer needs and industry guidelines.

• BA or BS degree required, with preference a in Marketing, Communications or a related field
• MBA or Graduate / Advanced degree preferred
• 10-15 years of relevant business experience
• 7+ years of experience in Marketing (dental or medical device product marketing experience preferred)
• 20-30% travel domestically and globally

#LI-MM1

• US and international experience helpful
• Exhibit a strong sense of urgency for executing strategic plans and achieving product revenue goals
• Excellent verbal, written and interpersonal skills
• Fluent in Microsoft Office Applications

We do this by providing competitive salaries, healthcare benefits, tuition assistance, paid-time off, holidays, matching 401(k), annual merit, and incentive plans. Join us and help write our next chapter.

=== Company description

The STERIS Vision is inspired by our Customers' efforts to create a healthier and safer world, and guided by our legacy of leadership and innovation; we strive to be a Great Company. To STERIS, this means we will make a difference by providing world-class product and service solutions for our Customers, safe and rewarding work for our People, and superior returns for our Shareholders.