Social Media Coordinator

placeSouthfield calendar_month 

Overview:

As the Social Media Manager and Content Creator, you will be responsible for developing, implementing, and managing our social media strategy across various platforms. You will create engaging and on-brand content, monitor social channels, and analyze performance to drive growth and engagement.

This role requires a combination of creativity and analytics to optimize our online presence and connect with our audience.

Responsibilities:

  • Develop, implement, and manage our social media strategy across platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.)
  • Create, curate, and schedule engaging content (images, videos, articles) that aligns with our brand voice and resonates with our audience
  • Collaborate with the marketing team to align social media strategies with broader marketing campaigns
  • Monitor social media channels for trends, insights, and audience engagement opportunities
  • Engage with followers, respond to comments and messages, and foster a positive community atmosphere
  • Analyze social media metrics and adjust strategies to improve performance and engagement
  • Stay up-to-date with social media trends, tools, and best practices

Responsibilities:

Requirements:

  • Proven experience as a Social Media Manager, Content Creator, or similar role
  • Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics tools (Google Analytics, social platform insights)
  • Excellent written and verbal communication skills
  • Strong visual and creative skills with experience in photo and video editing tools (e.g., Adobe Photoshop, Canva, Premiere Pro)
  • Proven experience in video production and editing; familiarity with drone operation is a plus.
  • Ability to think creatively and strategically about brand engagement and growth
  • Familiarity with SEO, social media algorithms, and content marketing best practices
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