Director Digital Growth and Marketing Analytics - ref. u01502403
Michael Page New York
About Our Client
Our client leads the discussion about the cultural, creative, and social significance of television, radio, and emerging platforms for the professional community and media-interested public.
Job Description- Develop and execute a comprehensive marketing strategy that integrates brand positioning, performance marketing, e-commerce, and customer experience.
- Lead and manage the brand marketing and growth teams, fostering a culture of collaboration and innovation.
- Oversee multi-channel marketing campaigns, including digital, print, PR, influencer marketing, and events.
- Drive e-commerce growth and generate qualified lead opportunities.
- Provide data and materials to support the sales team in customer retention initiatives.
- Collaborate with leadership to optimize digital marketing efforts, ensuring alignment with the broader company strategy.
- Reposition the brand to attract new clients while preventing channel conflict.
- Manage creative direction alongside internal or external design teams to ensure consistency with luxury branding.
- Build and lead a marketing/customer insights function to utilize data and analytics for enhanced decision-making.
MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
The Successful Applicant- Proven grit, resilience, and confidence in leading teams through challenges.
- Self-aware, with the ability to identify personal skill gaps and build a well-rounded team to complement them.
- Exceptional communication and collaboration skills, with the ability to inspire and influence diverse teams.
- Highly capable of driving business growth
- Demonstrating deep understanding of data analytics to develop, implement, track and trend impactful integrated digital marketing campaigns and promotional initiatives across all consumer touchpoints.
- Competitive hourly rate
- True temporary to permanent position
- Competitive medical and dental benefits
Michael PageManhattan (NY), 3 mi from New York
digital marketing campaigns
• Handle the organization's content management systems, website development and architecture
• Oversee real time data monitoring, interpretation, reporting; make commendations and adjustments based on data analytics...
New York
as of December 31, 2024.
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