Digital Marketing Specialist - Robert Half

apartmentRobert Half placeNashville calendar_month 
We are seeking a highly motivated and adaptable marketing professional to join our client’s team. In this role, you will be responsible for designing and launching impactful email marketing campaigns, collaborating with creative teams, and driving growth through digital marketing initiatives.

The ideal candidate will have a proven track record of leveraging data analytics to optimize campaigns, experience with marketing platforms like HubSpot and Shopify, and the ability to integrate quickly into new roles and processes. Experience with large events is a plus, and strong communication and collaboration skills are essential to success in this position.

Responsibilities:

  1. Design and launch an email marketing campaign with a fast turnaround time.
  2. Rapidly adapt and integrate into the role and existing processes.
  3. Collaborate with the team to utilize existing digital assets to create engaging campaigns.
  4. Liaise with copy and video teams, providing clear direction, to create compelling and useful content.
  5. Proven track record with increasing ticket sales and customer growth through social media and marketing campaigns
  6. Must have experience pulling marketing data analytics to help increase web and social traffic
  7. Previous experience with large events is a bonus.

Qualifications:

  1. Proven experience in designing and launching successful email marketing campaigns.
  2. Strong proficiency in using HubSpot, WordPress, Shopify, and Asana.
  3. Capability to adapt to new roles quickly and effectively.
  4. Strong collaboration skills and experience working with creative teams.
  5. Although copywriting or video experience isn't necessary, the ability to work closely with these teams and provide clear direction is critical.
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