Sr. Product Marketing Manager, Luxury Stores
Luxury Stores at Amazon is seeking an innovative senior marketing leader to serve as the Sr. Product Marketing Manager to lead our onsite marketing efforts. This role will be responsible for driving discoverability and traffic on Amazon’s owned and operated channels and owning the roadmap for automated content, new brand launches, seasonal shopping events (e.g., Mother’s Day, Prime Day), and industry moments (e.g., Fashion Month, Best of Beauty).
The ideal candidate is a seasoned, data-driven marketer with exceptional strategic thinking, strong cross-functional project management skills, and a proven track record of delivering results. They are comfortable working across teams to influence partners, can balance creative and technical requirements to meet goals, and enjoys inventing new ways to optimize the customer experience (e.g., leveraging generative AI). They will have deep experience in merchandising and testing, passionate about using data to drive conversion, and excited about shaping the luxury fashion and beauty experience on Amazon.
Key job responsibilities- Develop and oversee the go-to-market strategy for onsite marketing, including automation, new brand launches, seasonal events, and content roadmap to drive discoverability across owned and operated channels
- Collaborate with multiple teams across the organization (channel marketing, creative, site merchandising, brand, product, and engineering) to optimize the end-to-end customer experience and launch campaigns that drive conversion
- Analyze and report on key performance metrics (e.g., impressions, traffic, sales), establish goals and benchmarks across channels, and provide insights and recommendations to the team
- Conduct in-depth research and analyses of customer shopping behavior to inform campaign calendar, targeting, and personalization strategies
- Present strategy, learnings, and recommendations to internal partners and senior leadership
About the team
Here at Luxury Stores, we are inspired to always innovate for our customers. Luxury Stores is a premier shopping experience featuring established and emerging luxury fashion and beauty brands. Our team is passionate about bringing Amazon’s customer-centric service, logistics, and innovation to the online luxury retail experience.- 6+ years of professional non-internship marketing experience
- Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals
- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- 5+ years of experience in product marketing and integrated marketing roles, ideally in the luxury or fashion industry.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies.Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation.
Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience.Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.