Farmer Engagement Executive
Are you looking to make a difference in your career?
Do you have an interest in Irish Food, Drink and Horticulture?
Do you enjoy taking responsibility and like working in a small team?
Do you have the relevant experience?
Then you've come to the right place
Farmer Engagement Executive
Dublin
Reports To: Head of CommunicationsGrade: 5
The salary scale for this role is €49,842 - €68,385
New Entrants to the Public Sector commence on the first point of the Scale
Purpose
Bord Bia has a vision that customers around the globe recognise that Irish food and drink is world-class; that it is high quality, distinctive, and made by a diverse range of creative producers from a unique and fortuitous island location.
Our purpose is to bring Ireland’s outstanding food, drink and horticulture to the world, thus enabling growth and sustainability of producers.
In this role, you will develop and deliver impactful farmer focused engagement, working to ensure Bord Bia maintains a strong working relationship with this key stakeholder group, in line with the organisation’s strategic objectives and priorities.
What you’ll do- Work cross functionally to coordinate the development of Bord Bia’s annual farmer engagement strategy and plan.
- Work in collaboration with the relevant departments to monitor, evaluate and report on farmer engagement progress against agreed strategy and annual activation plans.
- Develop and execute the paid media campaigns for Bord Bia farmer supports, initiatives and event amplifications.
- Coordinate Bord Bia’s presence at key agri events such as the National Ploughing Championships, Tullamore Show, targeted industry events, farm walks, open days, and the agri-food presence at Bord Bia Bloom.
- Develop Bord Bia’s engagement plan for third level colleges, and work with the relevant internal teams to deliver on the agreed activations.
- Represent Bord Bia at relevant executive level events, meetings and stakeholder engagements.
- Liaise with Bord Bia’s Strategy and Insight team on all farmer focused research.
- Manage assigned budgets in accordance with One Bord Bia procedures
- Adhere to the One Bord Bia Operating Model
About You
Essential Knowledge, Skills & Capabilities
Knowledge:
- 3 years+ of professional experience in a marketing, communications or stakeholder engagement role.
- Strong understanding of Irish farming, and Irish food, drink and horticulture sectors.
Skills & Capabilities:
- Excellent communicator
- Collaborative, strong team player
- Project management experience
- Presentation skills
Desirable Knowledge, Skills & Capabilities
Knowledge:
- Experience of managing paid campaigns
- Experience working with marketing and communications agencies as part of a wider team.
Skills & Capabilities:
- Digital marketing
- Communications
- Event management
Closing Date/Time: Friday, 11 October 2024 @ 5:00pm (GMT/UTC +1)
Feidhmeannach Rannpháirtíochta na Cumarsáide Talmhaíochta
Baile Átha Cliath
Ag tuairisciú chuig: Ceannasaí na CumarsáideGrád: 5
Is €49,842 - €68,385 an scála tuarastail don ról seo.
Tosóidh Iontrálaithe Nua san Earnáil Phoiblí ar an gcéad phointe den Scála.
Cuspóir
Tá fís ag Bord Bia go n-aithneodh custaiméirí ar fud na cruinne go bhfuil bia agus deochanna na hÉireann de scoth an domhain; go bhfuil siad ar ardchaighdeán, go bhfuil siad sainiúil, agus déanta ag raon éagsúil táirgeoirí cruthaitheacha ar láthair uathúil ámharach ar oileán.
Is é an cuspóir atá againn bia, deoch agus gairneoireacht de scoth na hÉireann a thabhairt os comhair an domhain mhóir, a dhéanfaidh fás agus inbhuanaitheacht na dtáirgeoirí a chumasú dá bhrí sin.
Sa ról seo, cruthóidh tú agus forbróidh tú rannpháirtíocht atá dírithe ar fheirmeoirí, agus oibreoidh tú lena chinntiú go gcoinníonn Bord Bia caidreamh láidir oibre leis an bpríomhghrúpa páirtithe leasmhara sin, i gcomhréir le cuspóirí agus le tosaíochtaí straitéiseacha na heagraíochta.
Na dualgais a bheidh ort- Oibriú go trasfheidhmiúil chun forbairt phlean bliantúil rannpháirtíochta feirmeoirí Bhord Bia a chomhordú de réir straitéis rannpháirtíochta na bhfeirmeoirí.
- Oibriú i gcomhar leis na hEarnálacha, Origin Green agus rannóga Straitéise agus Léargais chun monatóireacht, meastóireacht agus tuairisciú a dhéanamh ar dhul chun cinn rannpháirtíochta feirmeoirí i dtaca le spriocanna comhaontaithe de réir straitéis rannpháirtíochta na bhfeirmeoirí agus pleananna gníomhachtaithe bliantúla.
- Feachtais meán íoctha a fhorbairt agus a chur ar fáil le haghaidh tacaíochtaí feirmeoireachta, tionscnaimh agus imeachtaí Bhord Bia.
- Comhordú a dhéanamh ar láithreacht Bhord Bia, seastáin a shocrú ag príomhimeachtaí talmhaíochta amhail an Comórtas Náisiúnta Treabhdóireachta, Seó Thulach Mhór, imeachtaí spriocdhírithe tionscail, siúlóidí feirme, laethanta oscailte, agus láithreacht agraibhia ag Bord Bia Bloom.
- Plean rannpháirtíochta Bhord Bia a fhorbairt le haghaidh coláistí tríú leibhéal, agus oibriú leis na foirne inmheánacha ábhartha chun na gníomhachtaithe comhaontaithe a chur i gcrích.
- Ionadaíocht a dhéanamh thar ceann Bhord Bia ag imeachtaí, cruinnithe agus rannpháirtíochtaí páirtithe leasmhara ábhartha ar leibhéal feidhmiúcháin.
- Dul i gcomhairle le foireann Straitéise agus Léargais Bhord Bia ar gach taighde atá dírithe ar fheirmeoirí.
- Buiséid shannta a bhainistiú i gcomhréir le nósanna imeachta Bhord Bia Amháin.
- Cloí leis an tSamhail Oibriúcháin Bhord Bia Amháin.
Maidir Leatsa
Eolas Riachtanach, Scileanna & Inniúlachtaí
Eolas:
- Taithí 3 bliana ar a laghad i ról/tionscal den chineál céanna.
- Tuiscint mhaith ar fheirmeoireacht na hÉireann, agus ar earnálacha bia, dí agus gairneoireachta na hÉireann.
- Tuiscint mhaith ar mhargaíocht agus ar chumarsáid.
- Rannpháirtíocht páirtithe leasmhara.
Scileanna & Inniúlachtaí:
- Meon tús áite don digitiú agus compordach le cultúr sofhreagrúil dírithe ar fheabhsú leanúnach.
- Cumarsáid den scoth.
- Comhoibritheach, go maith ag obair le foireann.
- Taithí bainistithe tionscadail.
- Scileanna cur i láthair
Eolas, Scileanna & Inniúlachtaí Inmhianaithe
Eolas:
- Feachtais íoctha a bhainistiú.
- Oibriú le gníomhaireachtaí margaíochta agus cumarsáide mar chuid d'fhoireann níos leithne.
Scileanna & Inniúlachtaí:
- Margaíocht dhigiteach.
- Cumarsáid
- Cur chuige anailíseach i dtaca le bainistiú imeachtaí agus peirspictíocht fhadtéarmach.
Dáta/Am Deiridh: 5:00pm Dé hAoine an 11 Deireadh Fómhair 2024 (GMT/UTC+1)
Learn more about working at Bord Bia. Click here!
Bord Bía is an Equal Opportunities Employer: We want to see a society where everyone is equal. We know our foundation must be an equitable workplace that recognises the dignity and worth of everyone and gives all our employees the freedom and opportunity to fulfil their potential: we want for you to be able to bring your whole self to work, so you can be the best you can be and live your purpose whilst developing your career with us.Our talented and diverse workforce also reflects the diversity of our clients, customers and markets by utilising their range of skills, knowledge and experience. Harnessing the wide range of perspectives this diversity brings, promotes innovation and helps make us more creative and competitive.
Bord Bia is committed to ensuring that all recruitment candidates have complete and equitable access as can reasonably be provided. If you require any support or accommodation as part of the recruitment process, please contact us directly at humanresources@bordbia.ie