[ref. v02707120] Social Media Director Hello Sunshine

Youll also identify partnership opportunities and serve as the eyes and ears of our online community.

This role is ideal for a social media-savvy creative with 5+ years of experience overseeing content and communities for talent, entertainment brands, or lifestyle platforms. Youll be responsible for crafting shot lists, developing concepts, repurposing existing assets, and capturing social-first video and photo content on the ground.

You also have a keen sense of audience engagement, using insights and data to refine strategy and tell a compelling social story.

What You'll Do:

• Lead the strategy conversation; oversee and execute content creation and platform management for high level talent and high-profile social channels
• Collaborate with social leads to produce and execute supporting content for projects
• Handle reporting for social channels
• Hands-on content creation:You'll use your video editing and content creation skills to produce elevated content with relevant apps and tools
• Community management and building across all social media channels. An innate understanding of social media trends, strategy, data, and conversations
• Understand data and audience sentiment to create content that shapes culture and drives reach and engagement
• Understand and serve as the voice of the channel/ brand to deliver an authentic, audience-centric content experience
• Responsible for growing the audience and building the editorial strategy that will attract new audiences and create reach, discoverability, and conversation

• 5+ years of experience creating content for a large publication, media company, lifestyle brand, personality, or entertainment brand
• Strong content creation skills (photography, videography, editing, and writing)
• Experience working with high-profile talent
• Demonstrate working knowledge of Adobe Creative Suite (including Photoshop, Illustrator, After Effects, and/or Premiere); CapCut; and Canva
• Enthusiastic and proactive attitude toward content creation. Highly motivated to learn and create; have a can-do attitude
• Experience maintaining and growing social audiences across multiple platforms
• Self-starter and creative thinker with astute attention to detail, you are proactive and able to work on tight deadlines
• Strong writer (creative, editorial, and ghostwriter for a brand or personality)
• Highly organized and able to use data to tell a story and direct strategy
• Youre able to come up with big ideas, both one-off and campaign based
• Meticulous attention to detail and well-versed in managing multiple editorial and social calendars
• Strong knowledge of, or passion for social media, the entertainment industry, pop-culture, and trends

Benefits

This position has an estimated base salary range between $115,000 - $135,000

Health Care Plan (Medical, Dental & Vision)

Retirement Plan (401k, IRA)

Life Insurance (Basic, Voluntary & AD&D)

Paid Time Off (Vacation, Sick & Public Holidays)

Family Leave (Maternity, Paternity)

Short Term & Long Term Disability

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