Paid media specialist

Are you a paid media expert with agency experience, ready to make an impact? Robert Half is actively seeking paid media professionals with a strong agency background to join a variety of contract and full-time opportunities. If you’re passionate about driving results through strategic paid campaigns, let’s chat!

What You’ll Be Doing:

• Developing and executing paid media strategies across platforms like Google Ads, Facebook, LinkedIn, and more.
• Managing multi-channel campaigns for clients, optimizing for maximum ROI through data-driven insights.
• Conducting in-depth analysis of campaign performance, adjusting strategies to improve performance and meet KPIs.
• Collaborating with cross-functional teams (creative, account management, etc.) to ensure campaigns align with client goals and branding.
• Overseeing budget allocation, bid strategies, and ad creative to ensure campaigns are efficient and effective.
• Staying on top of industry trends, new platforms, and best practices to keep campaigns cutting-edge.

What We’re Looking For:

• Proven experience managing paid media campaigns, ideally in an agency setting.
• Strong proficiency in Google Ads, Bing Ads, Facebook Ads Manager, and other paid media platforms.
• Experience with campaign optimization, A/B testing, and data analysis to improve results.
• Excellent communication skills, with the ability to present data-driven insights to clients and internal teams.
• Ability to work in a fast-paced, client-facing environment, balancing multiple projects and deadlines.
• Familiarity with web analytics tools like Google Analytics and paid media reporting dashboards.