Ecommerce Manager

A growing ecommerce business that focuses on health and wellness through selling supplements, skincare and other various offerings is looking for a full time rock star to be our Ecommerce Manager.

Duties of the Ecommerce Manager:

Combine existing expertise in sales, marketing, technology and management to deliver a superior brand and shopping experience for all customers. Oversee the ecommerce website of a brand. Manage the overall user experience, including site navigation, content development, checkout funnel and promotional campaigns.

Carry out effective marketing strategies to increase the company's profit. Along with this the e-commerce marketing manager also undertakes various other responsibilities as follows:

• Manage and oversee the organization's e-commerce business efforts
• Head the planning and execution of the marketing strategies to promote services and products to online customers
• Conducting business to business transactions through an internet website
• Interact with the high officials on the design and implementation of website marketing plans
• Prepare and demonstrate presentations of various marketing strategies
• Cooperate with the web developers to make necessary changes in the website if necessary
• Interview and recruit new marketing executives and educate them about the company policies
• Allocate work to the marketing executives and supervise them
• See to it that all the online transactions are carried out according to the rules decided by the government
• Responsible for all online activities
• Develop affiliate marketing programs
• Create and maintain an online business plan
• Staying up to date on software or data trends
• Keep current knowledge of online trends
• Updating website for new mobile or computer systems to appeal to current and future customers
• Provide analytic reports of online sales
• Search Engine Optimization (SEO), PPC,CMS, Social Media, Email marketing.

Requirements of the role:

• Excellent verbal and written communication skills
• Expert knowledge about various marketing strategies
• Knowledge about SEM and SEO concepts
• Expert knowledge of affiliate marketing
• Knowledge about online campaign management
• Expert leadership qualities
• Expert analyzing and organizational skills
• Excellent recruitment and training skills
• Experience managing a team of people
• Ability to critique and advise E-Commerce team
• Digital marketing experience and keen interest
• In depth understanding of web design and web analytic software
• Experience in marketing and technology
• Ideally use of Adobe Photoshop, IDesign, UX, Dreamweaver, Google Analytics
• Knowledge of Bulk Editing, Multi-Attribution modelling, Bid Management across networks, A/B testing of adverts, Google adwords
• Educated to degree level in Digital Marketing or any related field
• Writing, Content Marketing.
• Data Analysis, Analytics.
• Testing and Data Collection.
• Email Marketing in Klayvio