Marketing Operations Specialist

Marketing Operations Specialist

Duration: Ongoing Contract

Background Check Required

About the Role:

We are seeking a highly motivated and detail-oriented Marketing Operations Specialist to join our dynamic team. In this role, you will play a crucial part in streamlining marketing processes, optimizing campaigns, and driving overall marketing efficiency.

Responsibilities:

• Manage campaign calendars, deadlines, and deliverables
• Track and analyze campaign performance metrics

• Generate insightful reports to measure ROI and identify optimization opportunities
• Provide data-driven recommendations to improve future campaigns

• Develop and execute automated workflows and lead nurturing campaigns
• Ensure data integrity and accuracy within the marketing automation system

• Segment and clean customer data to improve marketing targeting
• Collaborate with sales and marketing teams to ensure data consistency

• Coordinate with cross-functional teams to ensure smooth project execution

• Implement best practices and innovative solutions to improve marketing operations

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or related field
• 2+ years of experience in marketing operations or a similar role
• Proficiency in marketing automation tools (Marketo, HubSpot, etc.)
• Strong analytical skills and ability to interpret data
• Excellent organizational and time management skills
• Strong attention to detail and accuracy
• Ability to work independently and as part of a team