Digital Marketing Specialist

apartmentRobert Half placeSan Francisco calendar_month 

We are in search of a Digital Marketing Specialist to join our team in the Food & Food Processing industry in San Francisco, California. In this role, you will be instrumental in assisting with the development of sales enablement materials, executing marketing campaigns, and analyzing marketing data.

Responsibilities:

  • Assist in the planning and execution of national and regional food service events.
  • Collaborate with media and PR agencies to develop and implement annual marketing campaigns.
  • Proofread and manage content created by PR agencies.
  • Support recipe development targeted at specific food service industries.
  • Analyze marketing data and prepare comprehensive reports.
  • Collaborate with vendors and chef influencers to support partnership activities.
  • Prepare presentations and documents to support the sales team in driving business growth.
  • Maintain strong proficiency in Adobe Creative Cloud, Analytics, Brand Awareness, Campaign Planning, Microsoft PowerPoint, Canva, B2B Marketing, Channel Marketing, Brand Marketing, Data-driven marketing, Digital Marketing, and Marketing Analytics.
  • Monitor customer accounts and take appropriate action when necessary.
  • Minimum of 3 years of experience in Digital Marketing
  • Proficiency in Adobe Creative Cloud
  • Strong understanding of Analytics and Marketing Analytics
  • Proven experience in Brand Awareness, Brand Marketing, and Channel Marketing
  • Experience in Campaign Planning
  • Proficiency in Microsoft PowerPoint and Canva
  • Experience in B2B Marketing
  • Strong understanding of Data-driven marketing
  • Background in the Food & Food Processing industry is preferred
  • Ability to develop and implement comprehensive digital marketing strategies
  • Strong written and verbal communication skills
  • Detail-oriented with the ability to manage projects from inception through execution
  • A team player with the ability to work in a high-energy marketing environment
  • Demonstrated ability to handle multiple tasks with good time management
  • Strong problem-solving abilities.
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