Digital Marketing Director

-Execute comprehensive acquisition marketing strategies and tactics for WSJ, Barron's, MarketWatch to drive subscriber growth and meet business objectives (volume and revenue).-Manage a team of acquisition marketing professionals, fostering a culture of innovation, collaboration, and continuous improvement.-Achieve clear performance goals and provide ongoing feedback and development opportunities to team members.-Utilize data analytics and insights to manage and monitor campaign performance, identify trends, and optimize marketing efforts to maximize ROI.-Spearhead monthly subscription forecasting in conjunction with Finance, Data Analytics and the wider team.-Ensure owned channels (email, on-site), product experimentation, and paid media budgets are delivering against subscription goals (volume and revenue).-Work collaboratively with Product/Tech, News, Operations, Finance and broader Marketing teams to come up with creative ways to drive subscription growth.

drawing on successes and failures, in order to identify tactics that are delivering on business goals.