Principal Hardware Product Manager

In addition to maintaining high growth with our current product line, Bevi continues to invest in new product development.

This role requires a deep understanding and obsession with customer needs, jobs-to-be-done and market trends. The ideal candidate will thrive in ambiguity, work well cross-functionally, adopt a test-and-learn mindset, and take an iterative approach to learning from real-world insights.

Responsibilities:

Strategic Leadership:

• Define and lead the strategy for Bevi’s hardware portfolio, with a focus on new and emerging market opportunities.
• Take ownership of high-priority product initiatives, driving alignment with company expansion goals.
• Act as a champion for their product(s) across the organization, mobilizing teams and driving alignment from strategy through execution.
• Drive the commercial success of each hardware product in our portfolio.
• Identify key opportunities and prioritize product improvements and extensions

Customer and Market Insights:

• Conduct regular user, customer and distributor interviews to gather insights into product performance and areas for improvement.
• Cultivate a deep understanding of customer needs, pain points, and "jobs to be done" to guide product strategy and decisions.
• Perform comprehensive market research to identify new opportunities and inform product strategy.
• Conduct quantitative and qualitative research, ensuring our products meet the needs of different customer segments.
• Adopt a "test-and-learn" approach, using small, scrappy experiments to validate ideas, gather insights, and continuously improve products.

Product Lifecycle Ownership:

• Partner with the Engineering, Quality and Operations teams to ensure our machines deliver the best user experience.
• Work with Design, Technical Program Management and Engineering to define new products and features, ensuring they align with Bevi's goals and customer needs.
• Drive iterative improvements by applying learnings from customer feedback and testing.
• Manage the entire product lifecycle, from concept to end of life. Guide decisions related to product upgrades and retirement.

Commercial Success:

• Partner with Finance, Sales, and Marketing to define pricing, positioning, and value propositions that resonate with customers and differentiate Bevi from competitors.
• Monitor and manage product performance, using data-driven insights to make course corrections and improve results ensuring that Bevi meets its commercial objectives.
• Drive efficiencies and improvements in product management processes.
• Lead go-to-market planning for new hardware products and features, ensuring seamless product launches.

• 8+ years of experience in Product Management, preferably in a high-growth startup environment and with physical products (consumer electronics, kitchen appliances, CPG, etc.).
• Proven experience in user research, with the ability to translate customer insights into actionable product strategies.
• Strong quantitative analytical skills, with the ability to analyze data from thousands of machines and find insights.
• Experience running scrappy tests and experiments to validate ideas and improve products iteratively.
• Bias for action, organized, and detail-oriented, with the ability to thrive in a fast-paced environment.
• A relentless drive to deliver customer-centric solutions and achieve product success.
• A technical bachelor's degree is preferred.
• Excellent verbal, written, and visual communication skills, with the ability to influence stakeholders across all levels of the organization.
• Deep empathy and listening skills demonstrated across customers, partners, and internal stakeholders.
• Exceptional product ownership mentality, with demonstrated experience in rallying cross-functional teams around product goals.

• Comprehensive medical, dental and vision insurance plans with BlueCross BlueShield, 95% paid by employer
• 401(k) with company match, and environmentally responsible investment options
• Flexible PTO plus 9 company holidays, and additional paid days for sick leave, etc (including sustainability or social justice volunteer events)
• Generous fully paid parental leave for both birth parents and non-birth parents
• Fully employer paid disability and life insurances
• Wellness and fitness reimbursements
• Monthly stipends for cell phone use and commuting costs
• Onsite snacks and (of course) unlimited Bevi ... plus composting and terracycling, too
• Happy hours, pancake breakfasts, Hero awards - and more!