Director, PR
This is a hands-on, solo position where you will independently manage the entire PR function for the Company. You will craft our brand narrative, shape our messaging across various channels, and execute day-to-day media relations.
The ideal candidate is a seasoned PR professional with a proven track record on a national scale in both agency and in-house roles, particularly within the tech and lifestyle sectors. You should be an innovative, strategic thinker who thrives in a self-starter environment and has a passion for driving measurable results that elevate a brand’s profile.
In this role, you will:
- Develop, lead & execute a forward-thinking public relations strategy for our family of brands
- Secure earned media, increase our share of voice, and drive market awareness
- Cultivate strong relationships with top-tier journalists, editors, and industry influencers
- Craft compelling narratives, messaging frameworks, press releases, and other communication materials
- Spearhead PR initiatives for product launches, company events, and milestones
- Partner with key executives to identify thought leadership opportunities, secure speaking engagements, and interviews
- Measure campaign effectiveness & impact; provide updates and strategic recommendations to senior leadership
- Work closely with brand marketing, social, and content teams to amplify messaging and ensure consistency
You have:
- 8+ years experience in public/media relations with 3+ years in a leadership or solo role
- A proven track record of securing top-tier national press coverage
- Ability to operate independently and execute strategic initiatives in a solo environment
- A big-picture vision paired with outstanding day-to-day tactical execution
- Exceptional writing skills with a talent for crafting clear, persuasive, and compelling narratives
- Extreme attention to detail
- Impeccable communication and organizational skills
- Enthusiasm and passion, with readiness to join a small, fast-paced company
- Expertise in tech and lifestyle media highly preferred
- Less than a 45 minute commute to Framingham, MA and are excited to join us in the office 1 day per week
Benefits
Do you want to work at a growing company that invests in its team more than the average employer? Sincere is a family of brands with heart. The Company is home to Punchbowl®, Lovebird®, Timehop®, and Memento®, and builds technology that brings you closer and helps show you care to the people who matter the most.With Sincere Foundation, we support organizations that address basic needs, and envision a future where everyone has the opportunity to celebrate, recognize milestones, and honor memories. We provide a fun, casual, and innovative environment where hard work is recognized and rewarded.
What We Offer:
- 100% Health, Dental & Vision coverage
- 401K Plan with Profit Share
- Annual bonus potential
- Health & Wellness stipends
- Paid time off plus 12 paid holidays & Summer Fridays
- Paid parental leave
- Childcare benefits (dependent care FSA)
- Flexible, hybrid work environment
- In-person, all-expenses-paid Team Summits (2X a year)