Part Time Digital Marketing Consultant

This position offers a long term contract employment opportunity, onsite 2 days per week, working up to 15-20 hours per week. This is an ideal role for someone with a preference for part time work in marketing, best for candidates with 3+ years of experience developing marketing strategy, creating content, and working hands-on with marketing campaigns.

Responsibilities:

• Conduct thorough market research to understand customer trends and preferences
• Develop and implement a comprehensive social media strategy across all platforms
• Design and prepare materials for trade shows to showcase our brand and products
• Use Google Ads and Analytics to create, manage, and optimize advertising campaigns
• Develop content for platforms like LinkedIn to enhance brand visibility and engagement
• Manage and strategize HubSpot CRM to improve customer relations and increase sales
• Utilize SEO/SEM strategies to improve website visibility and traffic
• Design graphics for print and digital marketing using Adobe Creative Suite and Canva
• Plan and execute inbound marketing strategies to attract potential customers
• Develop and manage email marketing campaigns to promote products and services.
• Minimum of 3-5 years experience in a digital marketing role
• Proficiency in using Content Management Systems (CMS)
• Experience with Customer Relationship Management (CRM) software
• Demonstrated expertise in Google Ad campaigns
• Strong understanding of analytics and data interpretation
• Proven track record in increasing brand awareness
• Experience in campaign planning and execution
• Familiarity with Canva for designing marketing materials
• Proficiency in using HubSpot for marketing automation
• Ability to work ONSITE in Novi office 2 days per week, with a flexible part-time schedule
• Skills in graphic design for creating visually appealing content