Senior Director, Global Marketing
San Francisco
Biotechnology - Senior Director, Global Marketing.
My client are a mid-size global Biotechnology company in the NGS and Synbio space.
They are looking for a Senior Director of Global Marketing, reporting into the VP. This position is hybrid in either Carlsbad or San Francisco. 2-3 days a week.
What You'll Be Doing- Define target strategy based on customer and market requirements and solidify program strategy
- Lead a talented team of marketing professionals, fostering a culture of creativity, collaboration, and data-driven decision making.
- Oversee the creation of high-quality content (blogs, articles, white papers, case studies, etc.) that educates target audiences
- Manage the marketing budget and identify opportunities for maximizing ROI.
- Work with product management, digital marketing, and the regional teams to direct the creation, execution, and evaluation of all global marketing programs & campaigns to drive revenue across our multiple channel mix including eCommerce, sales teams, and distributors
- Partner with Sales and other internal teams to ensure integrated marketing and sales efforts for lead generation and conversion
- Determine a cohesive event strategy plan incorporating the needs of each region - AMER, EMEA and APAC
- Follow regulatory and ISO 13485 requirements
- Bachelor's Degree. MBA or Master's Degree
- Proven track record of managing broad range of marketing channels with demonstrated success in driving revenue growth through e-commerce channels
- 10+ years of experience in marketing in life sciences industry and the strong ability to grasp scientific and technology topics. Familiarity with synthetic biology, genomics, and next-gen sequencing space.
- Ability to travel up to 20% of time
This opportunity is acitvely intevriweing, so if you are interested please reach out or Apply Now. Suzannah@barringtonjames.com
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