Digital Content/Copywriter

apartmentRobert Half placeKennesaw calendar_month9/10/24

We are in search of an Entry Level Short Form Ad Digital Copywriter for a small agency in Marietta. This job requires a creative and proficient individual who will be instrumental in generating engaging and persuasive content across various digital platforms.

As a Digital Content/Copywriter, you will work in a fast-paced environment, using your writing skills to craft compelling website copy, social media posts, and more.

Responsibilities:

Collaborate effectively with the digital team to grasp the client's brand voice, target audience, and marketing objectives.
Conduct comprehensive research on industry trends, competitor strategies, and target audience preferences to create compelling and relevant content.
Write and edit engaging copy for various digital platforms such as websites, social media, emails, and advertisements.
Ensure all content aligns with clients' brand guidelines while adhering to SEO best practices.
Collaborate with graphic designers, web developers, and other team members to bring creative ideas to life.
Manage multiple projects simultaneously, ensuring deadlines are met.
Stay updated on industry trends and advancements in digital marketing and content creation.
Use your knowledge of digital marketing concepts and strategies to enhance the content creation process.
Utilize your proficiency in Adobe Creative Cloud, Content Management System (CMS), CRM, Digital Solutions, and other related tools to optimize content.
Conduct A/B testing and analyze data to improve content performance.
Proficiency in Adobe Creative Cloud is required
Knowledge and experience with Content Management System (CMS) is essential
Familiarity with CRM systems is necessary
Ability to create and implement digital solutions
Understanding of EO/IR systems is a must
Experience with AB Testing for content optimization
Proven ability to create engaging advertisements
Strong analytical skills for measuring content performance
Familiarity with industry best practices in digital content creation
Experience with blogging and creating engaging online content.

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