Business Development

apartmentGregory Welteroth Advertising placeMontoursville calendar_month10/4/24

We are looking for a dynamic professional who can build strong relationships and can identify new markets, services, processes, and partnerships. If you can build client relationships and work to offer strategies and opportunities for growth and the ability to convert leads into clients you will be successful with us.

Duties and Responsibilities:

Analyze client data and information to inform client strategy
Understand KPI development and lift measurement
Understand attribution modeling
Strong quantitative capability
Understanding of media in order to support recommended client strategies
Inform and advise various levels of client management and stakeholders
Meet with clients and vendors to discuss procedures and strategy
Analyze habits and data available from the competitor landscape
Research market and industry trends and patterns
Compare ROAS/ROI with past data and reports
Simplify findings and client campaign performance reports into presentations (PowerPoint)
Organize and store data for future prospective clients
Create diagrams and documentation to pinpoint problems and find solutions
Identify and understand problems through forecasting, quantitative reporting, research, and statistical analysis
Recommend campaign changes and improvements based on findings
Ideal Candidate:
Bachelor’s degree systems engineering, business management, economics, mathematics, marketing (with quantitative focus) or accounting
Able to perform statistical analysis
Critical thinking and problem solving in complex situations
Strong written and verbal communication skills
Able to multitask, prioritize, and manage time efficiently
Strong PowerPoint capability
Company Summary

Gregory Welteroth Advertising (GWA) is a national award-winning privately-held advertising and marketing company that specializes in media buying strategy, cooperative retailer-based programs and national branding campaigns. We support small businesses, large businesses and boutique brands.

We use premium technology to support our brands like Alteryx, Tableau, and Salesforce. Our offices are located in central Pennsylvania, we have spent the past 30+ years working with national and international brands to create programs that increase sales and brand awareness.

PI8307cd601c21-37156-35661054

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