Marketing Communications Manager - Wheeling - ref. w01071315

The successful candidate will work in collaboration with various internal teams to optimize marketing communications and enhance brand awareness.

Responsibilities:

• Develop and distribute consistent themes, messaging, placement, and branding throughout all communication touch points.
• Lead all packaging-related projects, ensuring a positive consumer experience while adhering to cost, quality, and compliance guidelines.
• Collaborate with organizational stakeholders to create focused communications that reflect an understanding of our products, customers, and industry.
• Explore and adopt new channels, methods, and platforms for optimizing marketing communications.
• Oversee efficient processes for regulatory review and approval of communication materials, including intellectual property markings.
• Lead packaging projects focused on meeting sustainability goals.
• Plan and execute trade shows and conferences to showcase products and amplify messaging.
• Utilize skills in Adobe Creative Cloud, Content Management System (CMS), CRM, Database, Editorial Content, Advertisements, Blogging, Brand Awareness, Budget Processes, Campaign Planning, Tradeshows, Packaging and labeling, and Brand Design.
• Design packages that align with the overall brand design and marketing strategy.
• Manage the creation of editorial content and advertisements to promote brand awareness and boost campaign planning. • Proven experience in a similar role, preferably with a minimum of 3 years as a Marketing Communications Manager or similar role.
• Proficiency in Adobe Creative Cloud.
• Experience with Content Management System (CMS) and Customer Relationship Management (CRM) systems.
• Familiarity with database management.
• Strong understanding of editorial content creation and management.
• Proven track record in creating effective advertising campaigns.
• Experience with blogging and online content creation.
• Demonstrable ability to raise brand awareness.
• Familiarity with budget processes and financial planning.
• Proven experience in campaign planning and execution.
• Experience in organizing and managing tradeshows.
• Familiarity with packaging and labeling processes.
• Experience in brand design and design packages.
• Strong written and verbal communication skills.
• Excellent organizational skills and attention to detail.
• Ability to work in a team-oriented environment.
• Bachelor's degree in Marketing, Communications, or related field.