Marketing Communications Coordinator

apartmentRobert Half placeReston calendar_month 

Are you a dynamic marketing professional with a passion for driving product success and building strong customer relationships?

We're seeking a talented Marketing Coordinator to join our client's team. As a key member of their marketing department, you'll play a pivotal role in promoting their innovative products, coordinating impactful events, and expanding our customer base.

Responsibilities:

  • Product Marketing: Develop and execute product marketing strategies to drive awareness, generate demand, and increase sales. Create compelling marketing materials, conduct market research, and support product launches.
  • Events Coordination: Plan, organize, and execute successful events, including conferences, webinars, and customer meetups. Manage event logistics, budgets, and attendee engagement.
  • Database Management: Maintain and grow our contact database through effective data acquisition and segmentation. Ensure data accuracy and compliance with data protection regulations.
  • Marketing Support: Collaborate with cross-functional teams to align marketing efforts with business goals. Assist with marketing campaigns, reporting, and analysis.
  • Bachelor's degree in Marketing, Communications, or a related field
  • 3+ years of experience in marketing, with a focus on product marketing, events, and database management
  • Proficiency in CRM software (e.g., Salesforce, HubSpot) and marketing automation tools
  • Strong organizational skills and attention to detail
  • Excellent written and verbal communication skills
  • Knowledge of digital marketing principles
  • Ability to work independently and as part of a team

Preferred Qualifications:

  • Experience in B2B marketing
  • Familiarity with event management software and analytics platforms
  • Marketing certifications (e.g., HubSpot, Google Ads)
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