Senior Project Manager (Media)

The team’s focus includes offsite/paid media and onsite/in-store channels to drive business growth for both the retailer and its partners. As the department launches a new toolset for campaign planning and workflow management in December, this role will support an expanded scope of responsibilities and anticipated increase in campaign volume.

Pay Rate: $65-75/hour

Position Summary:

Reporting to a Senior Manager, this position does not have direct reports but will play a vital role in managing media agency relationships and ensuring campaign alignment.

Key Responsibilities:

• Develop and implement strategic media plans, recommending media channels and strategies to optimize campaign impact.
• Collaborate with cross-functional teams to ensure integration of media plans with overall marketing and brand strategies.
• Support management of media agency partnerships, ensuring alignment with campaign objectives and consistency in execution.
• Coordinate campaign planning and workflows, applying attention to detail and proactive problem-solving to meet project milestones.
• Oversee budgets for assigned media plans, ensuring efficient resource allocation and financial alignment.

Required Skills and Experience:

• 8+ years of media planning experience, ideally within an advertising agency, client-side, or retail media network setting.
• Expertise in digital planning and buying across multiple channels, including programmatic, display, video, CTV, social media, and retargeting.
• Strong media planning and strategy background with project coordination skills, attention to detail, critical thinking, and problem-solving capabilities.
• Experience in cross-functional collaboration within fast-paced, matrixed environments.
• Exceptional communication skills, both written and verbal, to effectively engage with internal and external stakeholders.

Preferred Qualifications:

• Experience managing integrated paid media campaigns for a national retail brand.
• Proven experience managing million-dollar budgets.
• Familiarity with paid search, CRM/email marketing, affiliate programs, and influencer campaigns.
• Proficiency in Microsoft Office, Salesforce Media Cloud, and Workfront.
• Background in Retail Media Networks and agency management.