Senior Marketing and Communication Specialist

Overview:

REHAU Industries, a leading international polymer manufacturer, is seeking an ambitious and experienced Senior Marketing & Communication Specialist for our Building Solutions division. They are responsible for brand and marketing development of the REHAU Building Solutions by generating sustained demand and positioning REHAU as the preferred choice among contractors, engineers and builders.

Responsibilities:

Responsibilities:

Specific job responsibilities for the Senior Marketing & Communication Specialist include:

• Collaborate with marketing team to develop and execute effective divisional marketing strategies.
• Coordinate and contribute to multi-faceted marketing and communications programs, supporting product launches and market development initiatives in collaboration with marketing, business units and divisional management.
• Create high-quality content across various channels including website, social, email and marketing collateral.
• Support in the organization of industry events and tradeshow including concept development, logistical coordination, material preparation, promotional activities, etc. to ensure seamless execution.
• Maintain and enhance brand identify through consistent messaging and creative content across all communications.
• Develop and execute a comprehensive social media strategy to support key strategies, including monitoring and evaluating performance for optimization.
• Support the creation of compelling content and marketing tools including messaging, photo and video, brochures and flyers, point-of-sale materials, and digital content.
• Serve as point of contact with agencies and freelancers. Support the management of public relations activities.
• Drive day-to-day collaboration with sales, engineering and product management teams.
• Lead contractor loyalty program with emphasis on continuous improvement of program and system optimization.

Qualifications:

Qualification:

• Bachelor’s degree in marketing, Communication or an associate degree in marketing communication with 5+ years of experience
• 3 to 6 years of relevant work experience with a proven track record in developing and executing successful marketing strategies and campaigns.
• Excellent verbal and written communication skills with the ability to present ideas effectively.
• Proficient in Adobe Creative Suite (InDesign, Photoshop) with additional products a plus
• Proficient in digital marketing tools and platforms including email marketing and social media.
• Experience with design and management of trade shows a plus
• Excellent organizational skills, attention to detail, and time management skills with a proven track record of meeting deadlines.
• Strong analytical and problem-solving skills.
• Hybrid work environment – 2 days in the office at Leesburg location
• 25% travel required.

Compensation & Benefits:

• Pay $68k-80K
• Medical, dental and vision insurance
• 401(K) with 4% company match
• Tuition reimbursement
• Hybrid Schedule
• Generous paid time off (PTO), plus 11 holidays per calendar year.

A candidate’s final salary offer will be based on his or her skills, education, experience and geographic location. Total compensation may also include bonuses consistent with REHAU’s corporate bonus plan.

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