[ref. n22448220] Community Engagement Specialist

Overview:

Your goal is to connect with and build lasting relationships with local customers, ultimately driving brand loyalty and increasing local branch visibility.

Key Responsibilities:

• Community Outreach: Act as the primary liaison between our branches and their respective communities, fostering strong relationships, addressing concerns, and identifying opportunities for engagement and collaboration
• Local Events: Organize and participate in local events, community outreach programs, and sponsorships to promote our brand and establish a visible presence in the community
• Brand Representation: Represent our brand in a positive and professional manner at all times, embodying our core values and maintaining the highest ethical standards
• Feedback and Reporting: Collect feedback and insights from local customers and provide regular reports on local market trends, customer preferences, and competitor activities
• Training and Support: Train branch personnel in local community engagement and social media best practices, ensuring a consistent approach to brand representation
• Collaboration: Work closely with the marketing and public relations teams to align local strategies with broader brand objective
• Content Creation: Develop and curate high-quality, local-focused content for our social media platforms, including Facebook, Instagram, Twitter, and others, to create an authentic and relatable online presence
• Qualifications:
• Bachelor's degree in marketing, communications, or a related field preferred
• Managed, and contributed toward a professional/brand “voice”
• Understanding of the business side of social channels
• Proven experience in social media content creation and community outreach
• Excellent communication and interpersonal skills
• Strong local knowledge and understanding of the community
• Ability to work independently and as part of a team
• Proficiency with social media platforms, analytics tools, and content creation software

Benefits:

• Health, dental, and retirement benefits
• 401K Matching, IRA
• Professional development opportunities
• A creative and collaborative work environment
• Opportunities for career advancement