Senior Social Media Specialist

Requisition ID: 2024-3091

Job Summary:

The Social Media Specialist will serve in a lead role to devise and execute all aspects of social media strategy, including coordinating with creative and media teams, as well as research and reporting. This position requires the ability to act and react quickly to an evolving media and cultural landscape, and a sensitivity to the needs and interests of consumers and prospective job candidates.

This is a contingent hire position.

This is a senior position and is remote with occasional on-site work in the Washington, DC metro area

Primary Responsibilities:

• Lead, build and execute a social media strategy to bolster the client’s recruiting profile.
• Expand community engagement on the client’s social media properties.
• Improve visibility and engagement of the client’s social media activity.
• Provide regular reporting to government and Artemis leadership.
• Work in tandem with media and creative teams to develop content.
• Manage output across numerous social media platforms (Facebook, Instagram, LinkedIn, Twitter).
• Interact with client leadership to align social media publishing with key events and campaigns.
• Ensure tone adequately reflects CBP style guides and standards.
• Seek and define other opportunities for new media engagement.

Minimum Qualifications:

• 7 years of social media management experience.
• Bachelor’s degree in a related field.
• Expertise in integrating social media into larger communication and marketing strategies.
• Proven track record growing organic social media channels.
• Experience devising and implementing large-scale social media campaigns.
• Proficient using multi-posting and analytics software such as Hootsuite and Sprout Social.
• Experience working with large federal agencies.
• Ability to obtain and maintain a public trust clearance.
• Legal authorization to work in the U.S.

Desired Qualifications:

• Strong critical thinking, analytical and time management skills.
• Proven ability to organize, prioritize and work well with others.
• Ability to communicate thoughts, ideas and solutions logically both written and orally.
• Ability to stay calm under pressure and in a fast-paced environment.
• Ability to receive feedback from senior-level clients and implement changes quickly and effectively.
• Existing DHS or CBP security clearance.
• Self-starter capable of working with minimal supervision.
• Ability to manage competing deadlines.
• Experience serving as the primary lead and point of contact on social media planning and engagement within a large federal agency.
• Excellent time management, creative, and problem-solving skills.
• Comfort with working in a largely remote environment.

Client Information:

The Office of Human Resources Management (HRM) is responsible for driving recruitment efforts for both frontline and non-frontline positions. HRM develops and executes U.S. Customs and Border Protection’s recruitment and outreach plan and ensures the agency has a continuous pipeline of qualified individuals to achieve mission objectives.