Marketing Specialist
Robert Half Danvers
Marketing Specialist with strong graphic design skills and 3-5+ years of relevant experience needed for a full-time, fully onsite position with our client on the North Shore. Looking for someone with digital marketing experience, design skills, and video experience.
Salary is 70-85K plus bonus.
The Marketing Specialist will be responsible for assisting in the implementation of all aspects of Marketing Communications and Strategies to assist in meeting multi-year business objectives.
Responsibilities:
- Lead the creation of global and regional strategic marketing plans for specific channels and/or business segments to strengthen brand and product positioning.
- Manage ongoing digital and print content production including advertisements, websites, product brochures, video and all other sales collaterals.
- Produce content creation and strategy for global social media channels to generate leads and elevate brand positioning and market value.
- Execute all tradeshows and large-scale events.
- Strategize with sales and execute customer-oriented campaigns to effectively strengthen customer relations and reinforce value proposition.
- Create marketing campaigns and visuals to increase momentum and generate leads.
- Manage and recommend product positioning, pricing strategy to produce the highest possible long-term market share.
- Develop and maintain competitive marketing intelligence.
- Manage all marketing materials with external vendors.
- Some travel for tradeshows required.
- 3-5+ years of relevant marketing experience.
- Digital marketing experience required.
- Graphic design and video production experience is a plus.
- Must be able to work fully onsite on the North Shore.
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